TRAINING STRATEGIC ISSUES IN EXPERIENTIAL MARKETING TRAINING EXPERIENTIAL MARKETING TRAINING ANALISIS PELUANG BISNIS Outline Strategic Issues in Experiential Marketing Day 1^st : 1. Aligning organizational values with strategy 2. Analyzing business opportunities 3. Researching and Selecting Target Market 4. How to assess strategic marketing risk? Day 2^nd: 1. Experiential Marketing: How it works? 2. Designing effective 4P’s and Marketing Communication […]